Customer Engagement Software vs. CRM

At a company forum the other day, the lecturer, when talking about customer engagement software, said to his audience that "it revolves around developing an integrated platform that helps management in sales enablement to deliver a better customer experience." Someone asked, "I'm confused; how does it help me do that?"…

Leveraging Data to Reduce Employee Burnout

Burnout is the physical, emotional and mental exhaustion caused by prolonged stress and overworking. We've all heard of it, and it's likely that many of us have felt it at some time. In fact, it affects more than a third of US workers “always or most of the time”. And…

5 Ways to Transform Employee Loyalty

The best way to fast-track your company's success is by having employees who are engaged and loyal. They are the secret weapon you need to leave competitors behind, because these employees feel invested in the success of your company and will take proactive measures to ensure better performance. Loyal employees…

BNPL & Banks: The Future of Spending

Marketing is powerful, there are seemingly endless ways to spend our money, and yet... aren't we supposed to be keeping an eye on our budgets these days? Enter BNPL. What is BNPL? “By now, pay later” more or less describes itself. Not to be confused with credit card borrowing, BNPL…

How Data Is Revolutionizing Banking CX

This article focuses on how banks and financial service institutions can create a more meaningful customer experience, gaining an advantage in an intensely competitive marketplace where startup disruptors continuously threaten traditional practices with high-tech innovations. Keeping this in mind, we will dive into institutional banking's response and why data today…

Looking Back: Measuring Company Success

When trying to evaluate “success,” there are a million different key performance indicators (KPIs), stats, and figures that companies can use as yardsticks. It’s easy to focus on pretty numbers that mask hard truths, or view data in isolation so that things look great with a small sample size but…

Exploring the Power of Employee Loyalty

We all know the importance of employee retention, and the fear that attrition strikes in the hearts of business leaders—but what is it that makes employees stay? Employee loyalty! “Employee loyalty” is an overarching term for how committed employees are to the success of their organization. But what all does…

5 Ways to Boost Employee Financial Wellness

Let's start from the beginning. What really is financial wellness? Financial wellness (or financial well-being) encompasses numerous emotional, psychological, and survival drivers that coalesce to determine an individual's interaction with money. In other words, rationality, realistic goals, and decisions that ensure monetary sustainability are all markers of a person's healthy…

EX Metrics That Matter: Are You Delivering?

Unlike with customer experience, it’s a bit harder to tie employee experience directly to overall business performance. Yet, its connection to organizational growth is undeniable. While there have been rough attempts to tie EX to profitability, it only backs up what we all know intuitively: All things being equal, companies…

Did You Deliver on CX Last Year?

The new year is filled with a rush of excitement, as companies set new targets and plan the path ahead. But even as the wheels begin turning, there's one more thing still to be done. While the last thing on your mind right now might be the ambitions you had…

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