Emotional Intelligence Leadership: 6 Tips

To use the movie trailer phrase, "In a world where..." context is critical. Emotional intelligence leadership strives to balance the outside world demands and anxieties with their employees’ desire to grow personally and professionally. Yet the leader needs to keep the emotional intelligence (EQ) attributes in balance with other business…

Employee Feedback: Examples to Boost Company Culture and ROI

What is employee feedback? Employee retention is a foundation stone of a healthy ROI. Hiring, developing, and holding on to productive employees is the poster-child scenario for profitable businesses. Indeed, the employee experience (EX) and the employee journey (EJ), from interviewing for the job to exiting, are crucial influences on…

Emotional Intelligence Can Be Learned

The global pandemic has tested the best of us. No matter where we work, or at what level, we’ve been asked to adapt to restrictions and changing regulations. This may have been easier at businesses with emotionally intelligent leaders at the helm. As we move forward with 2021, and aim…

How to Analyze Survey Data

So you've conducted surveys and followed all the rules. The questions were good, and the responses better than expected. The results are in, and you have lots of information to sort through. Others have told you only a team member with a master's degree in statistics can make sense of…

The Importance of Emotional Intelligence in Leadership Today

Our understanding of emotional intelligence is 30 years old. The question now is, "What is the importance of emotional intelligence in leadership today?" This article examines how, at this current moment in time, emotional intelligence can have an added impact on successful leadership. What is emotional intelligence? The term, "emotional…

Website Feedback: The Omnipresent Nudge of Modern Marketing

What is website feedback? Website feedback -- a subset of customer feedback -- relates to obtaining information from people who visit and navigate websites. The methods for doing this rest in conducting on-page surveys, website feedback widgets, and new digital apps. The goals are to uplift the user experience (UX)…

Connecting Customer Perception to Your Marketing Program

You'll be hard-pressed these days to find a viable market situation that isn't competitive. To make headway against competitors, fortify your ROI, and boost revenues, your brand must stand head and shoulders above the crowd. Buyers, whether in B2B or B2C scenarios, respond to a compelling customer experience (CX) --…

Harnessing Brand Image to Gain a Competitive Advantage

The new year offers the perfect opportunity for a fresh look in the mirror, and brand image deserves the same attention. If you're not sure whether your brand image truly reflects your intentions -- and if you're not sure of your brand image at all! -- you've come to the…

Go Green: Transforming the WFH Experience

2020 has been a transformational year for most of us. For many of us, this includes changes in where we work, how we work, and even how much we work. As remote working becomes the norm, research shows that a majority of employees have maintained their office productivity levels or…

Top Tips for Addressing Challenges in a Year-End Staff Review

As we continue our series on year-end clear-up projects, we turn our attention to our most important resources: our team members. While a staff review may seem like a big challenge to take on at the end of the year, it can also provide extremely valuable insights when done correctly.…

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