Ann Heatherington
Wanna debate why the Oxford comma is/isn't redundant? No? Well, when you do, Ann is ready. Her fave things: Words. Traveling. Any beach. Rescue animals. Our planet. House music. Pittsburgh Steelers. Being right.
Ann Heatherington's Articles
6 min read
Feature FocusWhat’s the deal with anonymous surveys?Maintaining privacy and security is a challenge in the digital age where the most valuable, sought-after commodity is personal data. We are reminded daily through ...1 min read
Customer ExperienceAttention Millenials: I just need 223 minutes of your time…I just need 223 minutes of your time . . . said no marketer ever. But maybe marketers should be asking that question. For most companies, ...1 min read
Financial ServicesBig Banks = Big Satisfaction?While some may have a negative association with 'Big' anything [Big Brother, Big Data, Big Whatever], recent studies have shown that Big Banks are overtaking ...2 min read
Employee EngagementFeedback on Engagement: Better to Give and ReceiveWhen was the last time you received feedback at work? It turns out, forty-three percent of highly engaged employees receive feedback at least once a ...1 min read
Employee EngagementWhat do I have to do to get a strategy around here?Get this: 90% of leaders think an engagement strategy has an impact on business success -- but barely 25% have a strategy. Disconnect? Definitely. Opportunity? ...1 min read
Customer ExperienceSend a service feedback survey to see where you rank.Do your customers feel your services offer good value for the money? Are they getting what they need? Would they recommend you to a friend? ...1 min read
Customer ExperienceHave the best product on the market? Find out!Sure, you might have the best product on the market today, but customers are fickle. When the next big thing comes along, brand loyalty can ...1 min read
Customer ExperienceHow are you measuring customer satisfaction?Many companies focus on measuring customer satisfaction – how satisfied were you with this product or that support call, with your meal or in-store visit? ...1 min read
Customer ExperienceHow do you build customer loyalty?More than any individual interaction, the customer effort defines overall customer loyalty. If customers are forced to put in a lot of effort, they’re 96% ...2 min read
Best PracticesEverything you need to build a better surveySogolytics is packed with design features and question types, but building a better survey comes down to which you use and how you use them. ...